When was the last time YOU ran wildly through the streets of New York (and NOT because you were running late)?
Recently, twelve teams from some of the most prestigious advertising agencies in NYC did just that while competing in the Second Annual Kontera Kup Challenge! The Amazing Race-style pub crawl challenged twelve teams of 4 to compete in various games at bars throughout Midtown Manhattan. The first team to complete the challenges at all five bars would be awarded the coveted Kontera Kup trophy.
After appetizers, cocktails, and socializing, the competition kicked off with an intense round of trivia, which included a bonus challenge that allowed the top four teams to skip a trivia question. Those who knew Kontera’s new offerings (including Mobile and Social Boost,) were the first ones out the door! A bowling game followed as well as a minute-to-win-it style challenge. Ultimately, the teams raced to complete a Kontera puzzle at the final bar for the win.
The competition was fierce, but the 2011 Kontera Kup Championship title was awarded to Team Boom Boom of Mediavest. It was the second consecutive year that a team from Mediavest walked away with the trophy. Second place went to Maxus’ team P-Rally and the women from PubMo Powerhouse (Publicis Modem) rounded out third. Prizes were awarded to each team by Regional VP of Sales Scott Lareau. The winners’ names will be engraved onto the Kontera Kup, which is now theirs to brag about for a full year.
A night of partying ensued in celebration of another successful Kontera Kup Challenge. We were thrilled to have Initiative, Maxus, MEC Global, Mediacom, Mediavest, Mindshare, Publicis Modem, SMG, Starcom, and many more agencies there to celebrate. The teams, local agency representatives, and Kontera staff enjoyed good company, great music, and bottomless drinks for the rest of the evening.
Thank you to all who contributed in making this the greatest Kontera Kup Challenge yet and congratulations to all the winners. Team Boom Boom, we look forward to seeing you defend your title in next year’s games!
Congratulations to the Winners:
1st Place (above) Team Boom Boom (Mediavest)
AJ Magali, Willis Chan, Jeff Gores & Adam Lee
2nd Place (left) P- Rally (Maxus)
Sage Saperstein, Kevin Fitzpatrick, Marc Tammen & Barrie Shron
3rd Place (right) PubMo Powerhouse (Publicis Modem)
Meagan Norman, Caitlin McManus, Blakely Low & Justin Civello
Categories: Conferences & Events