This piece of information ties in to another “fun fact”: Nearly 65 million users ‘Like’ something through Facebook every single day.

Clearly, people like to ‘Like’, and thousands of publishers already reap the benefits – sharing their news and content via the popular social network site.

The reason the ‘Like’ button has been so effective for so many website owners isn’t exactly a secret. With one mouse click, a link to your latest post or article will instantly appear in the News Feed of your friends’ Facebook accounts. It’s a great way to grow traffic and create a buzz around your website: For every additional person that hits the ‘Like’ button on one of your website pages (including yourself ); an exponential amount of their friends will see what you’ve been raving about.

With over 500 million active users each month (and counting!), and with each user having, on average, 130 friends – there’s a vast audience for the right content to go viral.

As a publisher, you’re naturally interested in increasing your website traffic. If you haven’t already done so, you might want to consider adding the ‘Like’ functionality to your website or blog. If you’d like to get the Facebook ‘Like’ plugin for Wordpress, you can do so here, or for Blogger here. And if you’d like to learn more about implementation in general, here’s the Facebook Like Button Page.

Also, don’t forget to ‘Like’ this post. As you can see below, Kontera most definitely practices what it preaches

Provided you’ve been hooked on your RSS feed properly over the past few weeks, you’ve seen the latest accounts on the effects of social networking and blogs on the US Presidential Election Campaign:

In an interesting article in PCWorld.com author Cyndy Aleo-Carreira points out that President-elect Obama’s campaign “reach across social networking was enormous in scope, with a presence on every conceivable social network, from Twitter to Facebook, and MySpace to LinkedIn.” She then concludes her analysis by stating that “the era of the Internet campaign has begun.”  ZDNet quotes interesting elections related FaceBook figures supporting this conclusion:

• President-elect Obama is the most popular page on Facebook, with 2.5 million supporters. Michael Phelps is second with 1.6 million.
• Overall activity on the site on Election Day was up 20 percent.
• More than 5.44 million people clicked the “I voted” button on Facebook to tell their friends they voted.

Presiden-elect Obama didn’t abandon the internet after the campaign’s victorious outcome but rather, he now brings the web into his administration. The Obama administration decided to broadcast the weekly presidential addresses to YouTube and has already began to post videos on Obama’s transition Web site, Change.gov.

The Washington Post reveals that in addition to regularly videotaping the address, officials at the transition office say the Obama White House will also conduct online Q&As and video interviews. The goal, officials say, is to put a face on government.
Being somewhat addicted to social media ourselves, it’s exciting to discover and re-discover how influential online interaction has become.

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