WordPress users, making money blogging with ContentLink™ contextual ads has just become easier than ever. With the new WordPress plugin, you will be able to easily customize ContentLink ads to accommodate your preferences.

Download Kontera-WordPress Plugin for WP 2.5

This plugin enables you to:

• Add the ContentLink tag to all your pages in one click
• Block ContentLink ads from appearing on particular posts or categories
• Determine when ContentLink ads will begin appearing on new posts- you can choose to block ads for a particular number of days
• Display ContentLinks only on posts
• Display ContentLinks only on comments
• Change ContentLinks color

Here’s how you set it up:

1. Unzip the plugin file to your local hard drive.
2. Copy the Kontera folder to your blog’s WordPress content/plugins directory.
3. On your WordPress administration pages, navigate to Plugins.



4. Click Activate next to the Kontera ContentLink plugin entry.



5. Navigate to the Options page and choose the newly created submenu Kontera Settings.



6. In the top field, enter your publisher ID number. This is your personal ID which appears on your ContentLink tag:

Now it’s time to make your selections. Try the different capabilities this new plugin offers and see what works best for your blog.

Download Kontera-WordPress Plugin for WP 2.5
Download Kontera-WordPress Plugin for WP 2.0

Some of the publishers reading this post have had the chance to interact with Kontera’s support team. For once, we wanted to make a more formal introduction.

We make every effort to upgrade and advance Kontera’s support services, with the full knowledge that our relationships with partners require much care and maintenance. In the past few months Kontera’s support services have made a serious leap in that direction when we’ve added a Live Chat option. The chat, which is available through the “Help” tab in our Publisher Center, enables you to reach a Kontera representative live, and call for our immediate attention to any question or issue you encounter.

Kontera serves a network of thousands of publishers- that’s hundreds of email requests per day and we do our best to reply all your emails in due time. We thank you for your patience as we work hard to thoroughly review each case send out all responses.
In many other cases, you don’t have to wait! Kontera has a KnowledgeBase where you can find immediate answers to many inquiries. These are some of most commonly asked questions we receive:

How can I add site(s) to my account?

How do I invite a Friend to Kontera?

How do I change my payment details?

When do my tags go live?

How can I limit the number of links on my site?

 

We constantly update our knowledgeBase and any feedback or recommendation from you is most welcome.

 

Here’s a pic of a few members of Kontera’s support team . No, they don’t show up to work like that; this pic was taken during Kontera’s costume party- guess who took first prize

The best way to contact Kontera Support is through the Help tab in our Publisher Center. For the quickest service don’t forget to select topic from the drop down menu to help our Support Team to direct your request to the most appropriate channel.

There are many small yet essential decisions in life: paper or plastic, what color kitchen set to buy, where to place ContentLinks on your website’s page…

Well we can’t help with all the above but when it comes to ContentLink ads, we can make a few useful recommendations.

Since ContentLink ads work best on rich text sites, the more textual content your site contains the better. The best area for ContentLinks is where the most relevant content is concentrated. In most sites, this is the top of the page. Remember to make sure that this area is not controlled by Zone or Filter tags, these are used to block ContentLinks from appearing on certain areas of the page.

In some cases, such as forums, the most recent entries are at the bottom of the page. To assure highest relevancy for your forum site, make sure ContentLinks appear in the bottom part of the page.

At least we got one thing off your mind

By Mika Tal

I’m no search engine expert but there are a few basic things anyone who’s ever launched a site knows about increasing its popularity. Golden rule number 1: on the web- your presence largely depends on the level of attention search engines decide to invest in you. We also know well there’s much that can be done to encourage search engines to notice your site. For Kontera publishers, the good news is that while improving your search engine rankings, you improve your ContentLink results- and not only for the simple reason of traffic increase.
Here are a few ways in which your SEO efforts improve your ContentLink results.

1. Search engines love text rich sites. In fact, the ultimate search engine friendly web-page contains 250-500 words.
   This is great news for ContentLink ads. The ideal environment for ContentLink ads is a text rich site. Think of a text rich site as fertile ground for In-Text ads to thrive on. Part of the reason being that the more text a site has, the greater the selection and the number of ads that our relevancy engines can display. Optimizing your website for search engines increases your ranking while enhancing your ContentLink results.
2. Including within your content keywords that are relevant to your users. You are more likely to be noticed by search engines when your webpage contains contextually related keywords. Contextually related keywords give search engines the idea of what your site is all about. So for example, if you use words such as herbs, plants, flowers and fertilizer, you’re probably writing about gardening. Similarly, when a publisher signs up with Kontera, we determine the site’s category in order to target ads which are most relevant according to our contextual advertising technology.
   Relevant keywords are the pillar stone of your SEO efforts. Search engines look for those words that are most relevant for your users. By targeting keywords, you can direct your readers to the most relevant pages on your site, forum or blog. Highly targeted content leads to higher conversions and better visitor experiences.
   Similarly, Kontera’s ContentLinks searches for relevant keywords within your content in order to match it with the most relevant ad. Our engine analyzes the text on your site in order to figure what your content is all about. Within seconds, keywords are selected according to relevancy, click-through rates and revenue potential. These parameters are set to bring the most targeted, highest paying ad to your site. Considering this, optimizing your content for search engine purposes simultaneously optimizes your site for Kontera’s relevancy engine.
3. So what’s the number-one tip for search engine ranking? Fresh Content. Search engines like websites that are frequently updated with fresh, unsullied, content. This is part of the dynamic search engine- webpage relation. Luckily, Kontera’s ContentLink are dynamic ads that bring the most relevant results at real-time. It does not matter how often you update your site’s content, Kontera’s engine analyzes and matches ads to your site each time a visitor enters.

A few weeks back we gave you a sneak peek at our new Publisher Center.

Well, peeking is no longer necessary.

The Publisher Center is live and you can now login using your existing user and password.

Check out the graphic revenue displays, experiment with the Keyword Report, test the URL report, customize ContentLink Color, and look into our Knowledgebase for detailed information about using ContentLinks™.

What is really exciting is that all this is just the first stage in the improved Publisher Center. We are already working on additional features, all designed to give you better service, greater control and means to increase your contextual ad revenues.
So let us know what you think so far and which other features will help you.

We can’t wait to hear your feedback.

Our new Knowledge Base is now available!

The KnowledgeBase includes information about optimization, payment issues, account updates and even technical matters. The data is categorized to your convenience, making every question easily reachable. Give it a try now, find answers to your Kontera ContentLink™ questions at http://kb.kontera.com

We did our best to put together all the questions we’ve known our partners to ask. Still, we believe that the knowledgeBase will keep evolving along with the dynamic nature of our products and services as well as with the varying needs of our partners. And so, we are very interested in discovering any additional questions you have, anything we might have missed.

Ask a Question-

If you have a Kontera question that you think should be added to the KnowledgeBase, let us know! We promise to review it and deliver a response. When questions you send are added to the KnowledgeBase, we’ll mention them on this blog as well and give you credit

Send your questions to blog@kontera.com or add them as a comment to this post.

Kontera’s new Publisher Center is now in beta!

We are excited to tell you about the Publisher Center, with a brand new interface, turning ContentLink™ integration and tracking into a richer experience than before.

As we see it, it’s all a matter of flexibility and control. We aim to make ContentLinks flexible to your needs while granting you greater control over your preferences. The Publisher Center is a first step as we have many more new plans and developments in store.

The new Publisher Center, designed to make your ContentLink experience more accommodating than ever, includes enhanced reporting capabilities, graphic revenue displays, KnowledgeBase (FAQs), and much more.

From now on, you will be able to:

- View Performance Reports- run customized click and revenue reports, including graphs.

- Easily update your basic contact and your Account Information.

- Perform ContentLink Color Customization - You’ll be able to select the color of your Kontera link and test to see which color yields the highest revenues.

- Access Kontera’s knowledge Base- read expert advice on a variety of issues, such as optimizing Kontera’s code for different blogging/site management platforms, and more.

The Kontera Publisher Center is still in beta. As soon as testing is completed you will be able to access the new Publisher Center using your existing User Name and Password.

Your comments and suggestions are most welcome!

By Mika Tal

Many publishers find the combination of Google adsense along with Kontera ContentLinks™ to be highly successful. Since ContentLinks ads are quite different in appearance than adsense, they do not take away from the income adsense brings but rather serve as an additional revenue stream.

One of our publishers, Carlos of www.virtualpetlist.com, speaks about the revenue increase in his forum occuring since he started using ContentLinks™:

“Kontera has really helped increase my daily earnings. Adsense was averaging $5/day on my community for me and now since I’ve implemented Kontera on my community, my daily earnings are now $10 - $20/day. I recommend Kontera to any new webmaster that is trying to earn money from their community.”

Nice going for virtualpetlist.com!

Update: June 8, 2008- we have released newer plugin versions. Click to find more advanced versions for WordPress, Drupal and Joomla!

As part of an ever growing attempt to fit Kontera ContentLinks™ for different systems, we are releasing new plugins for all Wordpress, Drupal and Joomla! operated sites.

These plugins do the job of spreading ContentLinks™ tag to all pages of your site. This saves you the trouble of having to manually edit your site’s template or php code.

In the spirit of open source, we encourage the further development of the new Wordpress, Drupal and Joomla! plugins by anyone interested in advancing them with us. If you are not a developer but still have suggestions and ideas you want to add to your Kontera ad implementation, please contact us. We are keen to hear them!

New Kontera Wordpress Plugin
New Kontera Joomla! Plugin
New Kontera Drupal Plugin

Find out more about the technology behind Kontera’s contextual advertising.
Read more about Kontera’s pay per click advertising Solutions

update: June 10, 2008- We have released a new widget for a single click integration of ContentLink ads on Blogger blogs.  Click to read about it or stay on this page for step-by-step implementation guidelines.

Want to add your ContentLink tag to your blogger.com blog?
No need for additional plugins. Simply log on to your blogger account and follow these steps for a simple distribution of ContentLink ads to all pages of your blog:

1. From the dashboard page click on “layout”

2. Click on “Add a page Element”

3. Click on HTML/JS – Add to blog button

4. Insert Kontera’s tag

5. The Script will be distributed to all pages at once!

Find out more about Kontera’s contextual advertising for your blog.
Read more about Kontera’s Pay Per Click Advertising solutions